This time period is said to mark the end of the dating era, and the beginning of the "hookup" culture.
Women became less concerned with a man's status and more about his likelihood of survival.
A new relationship style called "going steady" emerged.
Across university campuses, couples publicized their decision to "go steady" when the man gave the woman an article of his clothing to wear, such as a jacket, sweater, or ring.
In both "going steady" and "dating" relationships in the 1940s and 1950s (unlike those of previous generations), peers had a much larger influence on the relationship than did the family.
For this reason, the history of dating tends to be quite different for the LGBT population.
In the first decade of the twentieth century, men "called upon" young women whom they fancied by (with the permission of her parents) visiting her home.
The world of dating in America has changed dramatically over the last century.
Some may argue that in today's society, it is nonexistent and has been replaced by what many young people refer to as "hooking up." With the advent of new technologies (e.g., cell phones, instant messaging, video chatting, etc.) and the changing definitions of traditional dating and families, "dating" has become a more open and self-interpreted institution over the century.
As the twentieth century progressed, young couples were more likely to partake in premarital sex within the context of committed relationships.
Around the mid-1960s and in conjunction with the Women's Movement and the emergence of the birth control pill, a sexual revolution began.
Students were also more willing to have sex outside of committed relationships because birth control was increasingly available. Oral sex was also on the rise, entering the lives of many young people.